Topic page for Simon Clift at 北京赛车pk10 UK

北京赛车pk10 UK topic page, a collection of Simon Clift articles and analysis

Articles: 11 Results
Weetabix: 'dad's day out ad' campaign
April 01, 2014 by Loulla-Mae Eleftheriou-Smith

Why children's books hold the key to brand storytelling

Brands can learn invaluable lessons in communication from the storytelling techniques employed by children's books, which, in essence, help kids

Spring: returning to adland
August 02, 2012 by 北京赛车pk10 staff

Engine recruits Stevie Spring to non-executive role

Stevie Spring, the former chief executive of Future publishing and an advertising agency veteran, has joined Engine as an independent

Simon Clift: 'a global brand doesn't need to be managed the same everywhere'
September 22, 2011 by Loulla-Mae Eleftheriou-Smith

BrandMAX: Simon Clift imparts global marketing experience

"A lack of clarity on rules and responsibility" and "being too internally focused" are two key reasons why global marketing

Keith Weed: chief marketing officer of Unilever
June 28, 2010 by Arif Durrani

Cannes 'Advertiser of the Year' celebrates marketing

Keith Weed, chief marketing officer of Unilever, this year's Cannes 'Advertiser of Year', had one clear message for marketing students

Unilever's Keith Weed set to double digital spend
June 25, 2010 by Arif Durrani

Unilever's marketing chief to double digital spend

CANNES 2010 - Unilever's new chief marketing officer Keith Weed, who replaced Simon Clift just 80 days ago, plans on

Simon Clift: joining Engine
April 29, 2010 by Noel Bussey

Engine appoints Simon Clift as non-executive director

LONDON - Simon Clift, the former global chief marketing officer at Unilever, has joined the Engine board as a non-executive

Unilever: appoints chief marketer
March 05, 2010 by Daniel Farey-Jones

Unilever replaces chief marketer Clift with internal promotion

LONDON - Unilever has appointed its executive vice-president homecare, oral care and water Keith Weed as chief marketing and communications

Simon Clift: leaving Unilever
February 09, 2010 by Nicola Clark

Unilever's top marketer Simon Clift to leave

LONDON - Unilever's chief marketing officer Simon Clift is to leave the FMCG giant without a job to go to.

May 19, 2009 by Steve Barrett

Agencies must evolve to beat ad model inertia

Media 360 last week provided a heady mix of client, media owner and agency wisdom as senior representatives from all

Simon Clift, global chief marketing officer of Unilever
May 14, 2009 by Arif Durrani

Media 360: We are in new era of remarkable opportunity, says Unilever's Clift

LONDON - We are living in the midst of a media revolution in which the nature of brands is fundamentally